It's one week from Thanksgiving. One week from when we take a day to be grateful for the amazing things in out lives. One week from one of the best days of the year.
Unfortunately we are also one week from Black Friday. And yes, I mean one week. It seems more and more stores are opening on Thanksgiving, not even waiting until Friday...We all know about Black Friday, and even Cyber Monday, but this year, I am excited to officially celebrate the first day of its kind – #GivingTuesday!
#GivingTuesday is a campaign all about giving. It is a national movement with a unified message aimed at supporting brands and individuals that make giving back a priority during the holiday season. The initiative is supported by some big companies, such as Skpye and Microsoft and is supported by the UN Foundation. The goal is to recognize November 27, 2012 as a day of giving, just like Black Friday and Cyber Monday are days of buying. #GivingTuesday is an incentive for us to give more, give smarter, and to celebrate the spirit of contribution.
Kathy Calvin, CEO of the UN Foundation explains #GivingTuesday -
#GivingTuesday is a counter narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism. The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.”
Check out the #GivingTuesday website at www.givingtuesday.org for creative ways to build a legacy of giving with new Thanksgiving traditions. Ideas include giving your time to charities participating in #GivingTuesday, donating to organizations who have built in your community, or helping the cause can be as simple as tweeting or updating your Facebook status!
Now don't get me wrong, I enjoying buying gifts for my family and receiving them. I do believe, however, that if we are going to celebrate shopping, we should celebrate giving as well. As a blogger with The Global Team of 200, I feel that I need to use social media for social good. There is so much to do - you can make a difference too.
I hope #GivingTuesday becomes a part of the greater conversation in the United States. I hope it becomes part of our family's traditions - and yours.